Fighting for a dream (Part II)
The American cyclist Amanda Miller and Finnish athlete Sari Saarelainen are veteran competitors who have been committed for years to the struggle to professionalize women's cycling.
The American cyclist Amanda Miller and Finnish athlete Sari Saarelainen are veteran competitors who have been committed for years to the struggle to professionalize women's cycling.
We accompany Åsa Lundström during the days leading up to her third participation in one of the most demanding competitions in the world: the Hawaii Ironman. She is the star of #Fight, the second part of our #RideFightWin trilogy
Mavi García has requested her first leave of absence in more than a decade. Lourdes Oyarbide, in turn, has been pedaling since she was 7 years old.
Every year we craft a global marketing strategy that addresses short-term efforts, strategic company goals, new product launches and the needs of our partners and Orbea riders in our 55 global markets.
There are many causes but only one reason…
Orbea competes with the same weapons as others, but while keeping their feet on the ground in the same place where they were born, in Euskadi, in Europe
It has been calculated that one and a half million bicycles were manufactured by Orbea in Urkizu prior to 1960. Back then, the main material was still steel tubes, which were cold drawn and reinforced according to international standards
Orbea was no longer a financial matter, the emotional involvement was pervasive, and it affected all the members of the family. Over the years it could be seen how many of the children of the founding partners took over for them
Orbea's improvement has always been linked to competition. Since the surname came to form part of the universe of bicycles, the fire of competition has demanded constant improvement
Take a look around and feel the change inside you. Use the eyes of the child in you, but analyze the things around you with the mind of an adult. Bear in mind that everything in our environment has evolved smoothly
The Orbea surname has been known for ever more in the Deba basin. In 1840, a small workshop emerged at a bend in Eibar, where Vizcaya and Guipúzcoa become one, in a green orchard that provided the wood used to shape the iron
Ever-changing. Ever faster. We’ve come a long way from the robust, ongoing stability we promised ourselves back in 2000. Now the context is quite different.
With Jon Fernández and Miguel Ángel Estandía
617 Kilometer trennen die Fabrik von Mallabia von dem klassischen Laden der Gran de Gracia in Barcelona. Die selben, die vor 60 Jahren der Kampfgeist überwinden musste, der uns mit Satteltaschen voller Enthusiasmus und Einsatz darstellt
You never cease to amaze us. On January 31 we launched the Orbea Instagram Challenge 2 competition, and even though the first edition was a complete success, you’ve managed to top it!
Lighter, quicker, and clean. Complementing the bicycle’s spirit of functionality and ease-of-use that are transforming everything around us, we have developed a new transportation concept to suit your lifestyle.
There could only be 16…and here they are!
Monat für Monat erhalten die innovativen Lösungen unseres gesamten Fahrradsortiments den Applaus bedeutender Radsportmedien auf der ganzen Welt.