11 July, 2024
Orbea at Eurobike 2024
We recently returned to Frankfurt for a third year to take part in the unmissable Eurobike festival.
As always, Eurobike was an important opportunity to connect, learn, and share moments with our friends in the sector: dealers, providers, journalists and riders. It was a fully-packed week of visitors to our stand and our demo area and we learned a ton from the feedback.
Thank you to everyone who took a few minutes to come see us and spend some time sharing their first impressions about the fleet of bikes we brought to show.
The cherry on top of this experience is that Diem took home the Eurobike Gold Award.
It’s not easy to receive higher recognition. The jury affirmed their decision, saying,
“Diem is an outstanding city e-Bike that combines safety, comfort, and precision with its patented frame design and SBS battery system. Its futuristic shifting system and exceptional design make it a standout in urban environments…”
This award will be in good company amongst the others that Diem has picked up this year.
Beyond Diem’s technical sophistication, the jury also recognized Orbea as
“an example of social responsibility, as it is the only bicycle cooperative company owned by its employees.”
We are proud to receive this praise of our one of our central pillars,
“We. Not Me.” It reflects our values and our commitment to a fairer and better society.
After these gratifying few days, there’s not much left to say except for thank you, danke, eskerrik asko.
